2010 bathroom market "buying and selling policy" highlights product selling point
The rapid progress of the industry, the intensified competition in the industry, the rapid development of bathroom brands, bathroom companies are also making rapid progress.
In 2010, the voice of inflation rose among the media. However, after two years of rapid economic ups and downs, consumers have become more rational. Specifically, in the consumption of ceramic products, many consumers have begun to look at the price, the product's color and environmental protection. And so on have become the focus of consumer reference purchase.
Recently, the author interviewed some distributors of ceramic products. They speculated that sales of ceramic products may remain at the level of price war in 2010. However, a building materials association staff member who declined to be named said that from the perspective of consumer psychology, the price war in 2010 may not be the best way for ceramic companies to obtain sales performance.
2010 bathroom market "buying and selling policy" highlights the product selling point
The building materials association said that in 2010, consumers will be more rational choice of materials. “Decoration spending is a non-recurring expenditure, which means that you expect the use of a certain product to be at least five to eight years. When the ceramics industry rushed into a price war, many consumers bought quality because of low prices. The good products were found to have suffered losses during the installation and use.†In the past, the rational ingredients will increase a lot in the procurement of ceramic products in the future.
“For example, this product is not suitable for your home's style, quality, and even the brand. In 2010, it will become an important factor for consumers to consider.†In her view, overall, cost-effective ceramic products will be new There will be greater selling points in the year.
Looking at sanitary products next year's selling point where, but the quality of products can still be people's attention, quality is still the main 2010, which is also the concern of consumers.
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