China's kitchenware industry has shown a new development trend in recent years

Kitchenware is a necessity for every family. With the continuous improvement of people's living standards, the requirements for issuance are also increasing. China's issuance market is still a sunrise industry, and the market space is huge. In recent years, China's kitchenware hardware market is It has been developing at a very rapid speed. From the 1980s to a short 20-year development period, the kitchenware industry has become a sunrise industry, entering a qualitative change stage from rapid growth to gradual maturity.

In 2006, all household kitchen electrical appliance manufacturing enterprises above designated size in China achieved a total industrial output value of 71,223,029 thousand yuan, an increase of 27.71% over the same period of 2005; total product sales revenue for the year was 66,504,844 thousand yuan, an increase of 21.61% over the same period of 2005. As of the end of December 2006, there were 489 enterprises above designated size in the industry.

In 2007, all domestic kitchen electrical appliance manufacturing enterprises above designated size achieved a cumulative total industrial output value of 11,075,322 thousand yuan, an increase of 33.88% over the same period of 2006; January-February 2007 realized a cumulative product sales income of 10,060,189 thousand yuan, an increase of 26.12 over the same period of 2006 %. From January to February 2007, the total accumulated profit was 153,462,000 yuan, an increase of 27.17% over the same period in 2006. As of the end of February 2007, the number of enterprises above designated size in the industry reached 528.

From January to October 2008, all domestic kitchen electrical appliance manufacturing enterprises above designated size achieved a cumulative total industrial output value of 11,075,322,000 yuan, an increase of 33.88% over the same period in 2007

In recent years, the following new development trends have emerged in the Chinese kitchenware industry:

The development of information technology has brought opportunities and challenges to enterprises. In terms of opportunities, information technology helps optimize business processes, reduce management costs, and gain an advantage in competition. Those companies that cannot use information technology to improve processes are clearly at a disadvantage.

The product structure has evolved in the direction of beauty, fashion, environmental protection and low energy consumption. Low-value-added products must continue to withstand the impact of the domestic industry and deeper competition.

Changes in circulation channels are brewing. With the rise of the home appliance chain industry in recent years, it has become an important channel for the sales of the home appliance industry. However, due to the high entry and operating costs of home appliance chain stores, existing manufacturers are looking for other ways, such as entering the building materials city and the overall kitchen. Exhibition hall, etc.

In the future, the kitchenware market will become more competitive, and the entire industry has reached a stage of reshuffling. But most companies are small and difficult. The huge profits have made some large household electrical appliance companies also start to grab the kitchen and bathroom market, so that the competition is rapidly upgraded nationwide. In particular, many multinational companies have made a comeback with technology, brand, and marketing advantages, making domestic kitchen utensil competition more fierce.

At the same time, the vast rural market has yet to be developed, coupled with the need for urban residents to upgrade, the demand for kitchenware will continue to grow steadily. In this rapidly developing today, I believe that the prospect of the kitchen utensils hardware industry is very impressive.

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